EconHealth: One Week And Counting; Registration Still Open; Video Preview

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By Staci D. Kramer - Fri 14 Mar 2008 05:30 PM PST

EconHealth, our first seminar on the Economics of Health Media, takes place next Thursday afternoon, March 20, at TheTimesCenter in mid-Manhattan from 1:30-5:00 p.m., kicked off by a keynote interview with Steve Case, the chairman of Revolution, LLC and co-founder of AOL (NYSE: TWX). Three panels follow:

-- Competition for Attention:  How do established health sites try to stand out from the pack? How have old-line publishers moved beyond shovelware? What are portals doing to grab users’ attention? What are they doing to adapt to changing times and increased competition—health portals vs. portals with health vs. old-line publishers vs. niches vs. service providers and more? How do they get the attention of advertisers and marketers? Panelists: Stephanie Dolgins, VP-Women’s & Lifestyle, AOL; Marjorie Martin, SVP, General Manager, About.com Health; David Kang, SVP and Editorial Director, Rodale Interactive Services; David Kramer, CEO, Digitas Health. Moderator: Chris Schroeder, CEO and president, The HealthCentral Network.

-- Emerging Models: HealthContent & Web 2.0:  Broadband video, search engines, merging medical info with personal medical data, ad networks, and social media— efforts to mesh health and Web 2.0 abound.  What’s working? What’s not? What’s next? Panelists: Raj Amin, CEO and co-founder, HealthiNation; Steven H. Krein, CEO and co-founder, OrganizedWisdom; Daniel Palestrant, CEO, Sermo; Dean Stephens, president & COO, Healthline. Moderator: Michael Mason, Health Editor, NYTimes.com

-- Deals: Rollups, Investments, Start-ups & More: The health-and-wellness media space is one of the hottest around when it comes to M&A and venture capital investments. What are buyers and investors looking for? How long can that continue? Panelists: Esther Dyson, EDventure; John Lambros, Managing Director, Savvian; Morris R. Levitt, Managing Director-Life Sciences, DeSilva+Phillips; Benjamin Wolin, CEO, Waterfront Media/EverydayHealth. Moderator: Rafat Ali, publisher and co-editor, ContentNext Media/paidContent.org

A lot of the people who have tickets easily could be on one of the panels so the questions and comments from in front of the stage should add a great deal.

Speaking of tickets, you can still register here

Meanwhile, our video partners Scribe Media have posted a stage-setting interview with Mark Bard, president of NYC-based Manhattan Research, focusing on trends in patient and doctor use of the Internet and emerging health media business models. It might also be worth your while to stop by there before you register.

Platinum sponsors: Desilva & Phillips and About.com Health; Gold sponsor: The HealthCentral Network

EconHealth: New Speakers Added: Digitas Health, AOL, Sermo, Healthline, HealthiNation, Rodale & More

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By Staci D. Kramer - Thu 06 Mar 2008 12:04 AM PST

We’ve added a batch of new speakers in the last few days:

Raj Amin, CEO, HealthiNation; Stephanie Dolgins, VP-Women’s & Lifestyle, AOL; David Kang, SVP and Editorial Director, Rodale Interactive Services; David Kramer, CEO, Digitas Health; John Lambros, Managing Director, Savvian; Marjorie Martin, SVP, General Manager, About.com Health; Daniel Palestrant, CEO, Sermo; Dean Stephens, president & COO, Healthline.

The conference site is live now, with the schedule, details about the panels and bios/pix of the speakers. 

Space is limited at TheTimesCenter (a great venue that I had the chance to test during a Times Talks session on politics Wednesday night) and tickets are selling briskly so don’t wait ‘til the last minute.

Platinum sponsors: DeSilva & Phillips and About.com Health. For underwriting, please e-mail our advertising side at advertising AT contentnext.com.

Ticket Registration Opens: Economics of Health Content Seminar, March 20th, NYC

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By Staci D. Kramer - Mon 25 Feb 2008 11:17 PM PST

Ticket sales are now open for our Economics of Health Content Seminar, March 20th at the lovely new TimesCenter in NYC. EconHealth is set against the backdrop of changing economics of the health content market as health information, news and research move online and mobile, and consumer-driven health care becomes a bigger phenomenon.
To provide a more intimate discussion environment, EconHealth will have a lower ticket cap than our usual conference and mixers...so go ahead and grab them now. The half-day event takes place in the afternoon.

The format is simple: one keynote Q&A and three panels. We’re excited to feature Steve Case as the keynote—the co-founder of AOL (NYSE: TWX) is chairman and CEO of Revolution LLC, parent company of Revolution Health.

Panel topics:
-- Competition for Attention: Health portals vs Portals with Health vs Oldline Publishers vs Service Providers
-- Emerging models: search engines, merging medical info with personal medical, ad networks, social media
-- Deals: Health and wellness media M&A and venture capital investments

Other confirmed speakers include:
-- Esther Dyson, EDventure
-- Marjorie Martin, GM-Health, About.com
-- Chris Schroeder, CEO and president, The HealthCentral Network
-- Benjamin Wolin, co-founder and CEO, Waterfront Media/EverydayHealth
-- Dean Stephens, president and COO, Healthline

We’re still refining the program, so send us your suggestions to me at rali AT paidcontent.org. For underwriting, please e-mail our advertising side at advertising AT contentnext.com.

Platinum sponsors: Desilva & Phillips and About.com Health.

EconHealth 2008 About

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By Seth Bro - Fri 22 Feb 2008 04:26 PM PST

EconHealth 2009 Press/Bloggers

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By Seth Bro - Fri 22 Feb 2008 01:16 PM PST

EconHealth 2008 Speaker Sidebar List

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By Seth Bro - Fri 22 Feb 2008 01:16 PM PST

• Raj Amin, CEO and co-founder, HealthiNation
• Steve Case, chairman and CEO of Revolution LLC, a co-founder of America Online
• Stephanie Dolgins, VP-Women's & Lifestyle, AOL
• Esther Dyson, EDventure
• David Kang, SVP and Editorial Director, Rodale Interactive Services
• David Kramer, CEO, Digitas Health
• Steven H. Krein, CEO and co-founder, OrganizedWisdom
• John Lambros, Managing Director, Savvian
• Morris R. Levitt, Managing Director-Life Sciences, DeSilva+Phillips
• Marjorie Martin, SVP, General Manager, About.com Health
• Daniel Palestrant, CEO, Sermo
• Chris Schroeder, CEO and president, The HealthCentral Network
• Dean Stephens, president and COO, Healthline
• Benjamin Wolin, CEO, Waterfront Media/EverydayHealth

EconHealth Schedule

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By Seth Bro - Fri 22 Feb 2008 01:15 PM PST

EconHealth, the Economics of Health Media, is a half-day conference focused on investigating the changing economics of the health content market as health information, news and research move online and mobile, and consumer-driven health care becomes a bigger phenomenon. You can register for the conference here.

A Look at the Schedule and Sessions

1:00 pm - 1:30 pm
Registration (TheGallery)

1:30 pm - 2:15 pm
Opening Remarks
Keynote Q&A: Steve Case, Chairman & CEO, Revolution LLC

2:15 pm - 3:00 pm
Session I: Competition for Attention:  How do established health sites try to stand out from the pack? How have old-line publishers moved beyond shovelware? What are portals doing to grab users’ attention? What are they doing to adapt to changing times and increased competition—health portals vs. portals with health vs. old-line publishers vs. niches vs. service providers and more? How do they get the attention of advertisers and marketers?
Panelists: Stephanie Dolgins, VP-Women’s & Lifestyle, AOL; Marjorie Martin, SVP, General Manager, About.com Health; David Kang, SVP and Editorial Director, Rodale Interactive Services; David Kramer, CEO, Digitas Health. Moderator: Chris Schroeder, CEO and president, The HealthCentral Network.

3:00 pm - 3:15 pm
Break

3:15 pm - 4:00 pm
Session II: Emerging Models: HealthContent & Web 2.0:  Broadband video, search engines, merging medical info with personal medical data, ad networks, and social media— efforts to mesh health and Web 2.0 abound.  What’s working? What’s not? What’s next?
Panelists: Raj Amin, CEO and co-founder, HealthiNation; Steven H. Krein, CEO and co-founder, OrganizedWisdom; Daniel Palestrant, CEO, Sermo; Dean Stephens, president & COO, Healthline. Moderator: Michael Mason, Health Editor, NYTimes.com

4:00 pm - 4:15 pm
Break

4:15 pm - 5:00 pm
Session III: Deals: Rollups, Investments, Start-ups & More: The health-and-wellness media space is one of the hottest around when it comes to M&A and venture capital investments. What are buyers and investors looking for? How long can that continue?
Panelists: Esther Dyson, EDventure; John Lambros, Managing Director, Savvian; Morris R. Levitt, Managing Director-Life Sciences, DeSilva+Phillips; Benjamin Wolin, CEO, Waterfront Media/EverydayHealth. Moderator: Rafat Ali, publisher and co-editor, ContentNext Media

EconHealth 2008 Speakers

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By Seth Bro - Fri 22 Feb 2008 01:15 PM PST

• Raj Amin, CEO and co-founder, HealthiNation
• Steve Case, chairman and CEO of Revolution LLC, a co-founder of America Online
• Stephanie Dolgins, VP-Women’s & Lifestyle, AOL
• Esther Dyson, EDventure
• David Kang, SVP and Editorial Director, Rodale Interactive Services
• David Kramer, CEO, Digitas Health
• Steven H. Krein, CEO and co-founder, OrganizedWisdom
• John Lambros, Managing Director, Savvian
• Morris R. Levitt, Managing Director-Life Sciences, DeSilva+Phillips
• Michael Mason, Health Editor, NYTimes.com
• Marjorie Martin, SVP, General Manager, About.com Health
• Daniel Palestrant, CEO, Sermo
• Chris Schroeder, CEO and president, The HealthCentral Network
• Dean Stephens, president and COO, Healthline
• Benjamin Wolin, CEO, Waterfront Media/EverydayHealth

= = = =

Raj Amin, CEO and Co-Founder, HealthiNation 

Raj Amin, a pioneer in digital interactive media, is CEO and co-founder of HealthiNation, the on-demand health video property which can be seen on TVs across the country. Prior to founding HealthiNation, he was an original member of the executive team at N2 Broadband, which was acquired in 2005 by Tandberg TV. Earlier, Raj led advertising product strategy for Replay TV.

Raj has served the media industry as a founding board member of the Silicon Valley chapter of the Cable Television Association of Marketing, and for three years as a board member for CTAM’s New York Chapter. He currently serves as board member for Musicians On Call. Raj has also been a frequent speaker at industry events focusing on the changing media landscape, including AdWeek’s Cable UP conference and Insight Forum’s Consumer Directed Healthcare Conference.

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Steve Case, chairman and CEO of Revolution LLC, a co-founder of America Online 

Steve Case launched Revolution Health, a company that seeks to drive transformative change by shifting power to consumers, in April of 2005. Revolution Health’s mission is to partner with entrepreneurs in building businesses that give people more choice, control and convenience in important areas of their lives.

Prior to founding Revolution Health, Steve was the co-Founder, Chair and CEO of America Online, Inc., and later, the Chairman of AOL Time Warner. As the co-founder of AOL, Steve played an integral role in building the world’s largest Internet company and helped transform how people communicate, learn and conduct business.

Steve is currently Chairman of two non-profit organizations, the Case Foundation, which he established in 1997 with his wife Jean and Accelerate Brain Cancer Cure (ABC2), which he founded in 2001 with his late brother Dan. He was also honored with the National Mentoring Partnership Leadership Award.

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Stephanie Dolgins, VP-Women’s & Lifestyle, AOL 

Stephanie Dolgins is the Vice President and General Manager of AOL Women’s and Lifestyle Programming division. In this role, Stephanie oversees the health, diet and fitness, style, food, home, life coaches sites, among others. Under her leadership, AOL has revamped their health area, AOL Body, to focus on original programming. She also led the launches of key stand-alone sites such as StyleList.com and AOL Home.

Previously, Stephanie served as Vice President of Marketing for AOL where she oversaw a 30-person department devoted to branding and promoting AOL’s web-based businesses. In this role, she led marketing for key events including Gold Rush and Live8, the Internet’s first Emmy Award winning program. She originally joined AOL in 2002 as Executive Director of National Sponsorships. Prior to AOL, Dolgins worked at Walt Disney Internet Group, where she served as Vice President, Consumer & Sales Marketing, ABC Internet Group.

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Esther Dyson, EDventure 

Esther Dyson is actively involved in improving the world’s health, both as an investor and as the publisher on the Internet of her own genome and health records, as part of George Church’s Personal Genome Project.

She was an early investor in and a board member of Medscape, now part of WebMD.  She was also an investor in Medstory, now part of Microsoft. Currently, she is an investor in several innovative projects including 23andMe, PatientsLikeMe, Medicalgorithmics, Ovusoft and Resilient.  She has written two monographs on electronic records and health information liquidity, and ran the 2005 Personal Health Information workshop co-sponsored by New York’s New School University.

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David Kang, SVP and Editorial Director of Rodale Interactive Services 

David L. Kang, J.D., Ph.D. is the SVP and Editorial Director of Rodale Interactive Services. David leads product development for initiatives on healing, new interactive products and online subscription services for Rodale, a publisher of health and wellness magazines and books.

Prior to Rodale, Mr. Kang was SVP Entertainment at Major League Baseball Advanced Media, leading partnerships with music artists. His experience also includes working at artist management company The Firm as SVP of Strategic Development and New Media, and BMG Entertainment as SVP of New Technology and Strategic Development. Earlier, he was a technology evangelist for Harvard Business School, where he also taught at both the MBA and Executive Education programs. He holds a Joint Ph.D. degree in Organizational Behavior from Harvard University and Harvard Business School, an MA in Sociology from Harvard University, and a J.D. from Harvard Law School.

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David Kramer, CEO, Digitas Health 

David Kramer is a new media entrepreneur. He began his career in advertising, brand management, and consumer goods marketing. In 1990, he co-founded Medical Broadcasting Company with Linda Holliday and built it into a leading provider of digital marketing and communications solutions serving the pharmaceutical and related healthcare industries. It was acquired by Digitas Inc. in 2006, and became part of Digitas Health in 2007. He is also founder and former president of SBK Pictures (1979), a TV commercial and film production company based in Philadelphia. In addition to his CEO duties, David concentrates on client relationship and account management development and is frequently consulted by pharmaceutical company senior management, especially in the development of digital and relationship marketing strategies.

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Steven H. Krein, CEO and co-founder, OrganizedWisdom 

Steven Krein is the co-founder and CEO of OrganizedWisdom.com, a human-powered, physician-guided search service focused exclusively on the top search terms in health.

Prior to OrganizedWisdom, Steven co-founded and was chairman and CEO of Promotions.com, Inc., an online advertising, marketing and technology company launched originally as Webstakes in 1996, that went public on Nasdaq in 1999 and was acquired by iVillage in 2002. After the company was acquired, Steven became an SVP of iVillage before leaving to launch Transformation Ventures, where he created and coached entrepreneurs on The 10 Laws of Creating Equity Value™.

Steven is a frequent speaker on online healthcare and Health 2.0, and has been featured on The Today Show, CNN, the Fox News Channel, CNBC Marketwatch and Bloomberg News. Steven is a Member and Board Member of the Young President’s Organization Metro New York Chapter.

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John Lambros, Managing Director, Savvian 

John F. Lambros is a Managing Director with Savvian, heading its Digital Media banking business. He has been involved in a number of the firm’s health media transactions including the recent sales of Healthtalk and then CarePages to RevolutionHealth Group, the strategic investment by NBCUniversal in Healthline Networks, and the sale of Beliefnet to NewsCorp. In addition, John has been involved with other transactions including the sale of Jumpstart Automotive to Lagardere as well as capital raises for Datran Media and others.

John has more than 14 years of investment banking experience and four years of digital media operating experience. Prior to Savvian, John was the Senior Vice President, Business Development of Into Networks.

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Morris R. Levitt, Managing Director-Life Sciences, DeSilva+Phillips 

Morris Levitt, Ph.D., leads DeSilva+Phillips’ M&A practice for medical and healthcare media companies, which has completed ten deals in this sector since January 2007. Earlier, Moe founded and was the CEO of Bio-IT World, Inc., an IDG company focusing on information technology, informatics and advanced research techniques in genomic science and related fields.  He coordinated the 2006 sale of its properties, Bio-IT World, Health-IT World, and the Bio-IT World Conference and Expo to Cambridge Healthtech.

Prior to Bio-IT World, he was EVP/COO at the Healthcare, Pharmaceutical and Science Division of Advanstar Communications; and also at the Advanced Technology Division of PennWell, where he was also a member of the executive committee of the board.

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Michael Mason, Health Editor, NYTimes.com 

Michael Mason is the health editor at The New York Times’s Web site, NYTimes.com. In addition, he launched and is the primary editor of Well, The Times’s consumer health blog.

Before joining The Times, Michael worked as the new media development editor at Time Inc.’s Health Magazine, where he launched one of the first major consumer health sites in 1995, spun off as joint venture between AOL and Time Inc., and the first incarnation of Health.com in 2001. As a longtime journalist, his articles have appeared in wide variety of national publications, including Time, Newsweek, People, Health, Discover, and National Geographic. In 2006 he wrote The Consumer, a weekly health column in The Times. 

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Marjorie Martin, SVP, General Manager, About.com Health 

A career health journalist, Marjorie Martin joined About.com in April 2006 as the SVP and General Manager of Health. Marjorie is responsible for all health information and related tools on About.com, and supervises a staff of physicians and health editors who are responsible for the Health channel’s content.

Marjorie brings more than 20 years of experience to About.com, including eight years as Vice President of Content at WebMD where she was instrumental in launching its editorial operation as well as its first offline publication, WebMD the Magazine. Prior to WebMD, Marjorie was Executive Producer of Medical News at CNN where she directed daily health news coverage and oversaw the production of weekly in-depth health programming.

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Daniel Palestrant, CEO, Sermo 
Daniel Palestrant is Founder and Chief Executive Officer of Cambridge-based Sermo, Inc. Daniel’s first experiences with Healthcare Informatics came when he conceived, proposed and managed deployment of CIBUR (CIGNA Internet Based Universal Resource), one of the first commercial Web-based healthcare resources for physicians and allied health professionals.

No stranger to the entrepreneurial side of medicine, Daniel founded his first company, Azygos, Inc., in 1998. After selling Azygos to BioNetrix in May 20001, Daniel joined BioNetrix (Now BNX Systems) as Director of Health Care. During his time at BNX Systems, Daniel helped numerous healthcare-focused businesses increase network security, improve patient privacy safeguards and comply with HIPAA.

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Chris Schroeder, CEO and president, The HealthCentral Network 

Christopher Schroeder is CEO and President of The HealthCentral Network, a collection of condition and wellness-specific web properties focused on consumers sharing real-life experiences in health. THCN also manages a targeted health online advertising network and has partnerships with leading online health tools and with over 25 leading health non-profits.

A veteran of online media, Schroeder served as CEO and Publisher of Washingtonpost.Newsweek Interactive, and was named among the top 50 most influential people in online media and interactive advertising by Media Magazine. He is a regular contributor to MediaPost and Media Magazine and has written for The Wall Street Journal and Newsweek. Previously, Schroeder was CEO and President of Legi-Slate, Inc., co-founder and chairman of OPA and a founding investor and vice chair of Five Star Alliance. He served in leading management roles in President George Bush’s 1988 and 1992 election campaigns. Currently, he is on the advisory boards for MDC Partners and Launchbox.

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Dean Stephens, president and COO, Healthline 

Dean Stephens served four years as CEO and president of Intermap Systems Inc, the company that became Healthline. He converted the original content portal company into a taxonomy-based search engine that today forms the intellectual property foundation for the Healthline platform. Dean was instrumental in gaining early market adoption of this technology into Merck, Tenet Health Systems, and PacifiCare, among others.

Prior to Healthline, Dean spent thirteen years at Deloitte Consulting, where he was the partner in charge of the customer relationship management service line for Deloitte’s world-renowned healthcare practice. At Deloitte his clients covered the full spectrum of healthcare and included CIGNA, Kaiser Permanente, the Providence Health System, the VHA, the US Dept. of Health and Human Services, Sutter Health, Regence, Dean Health System, and many Blues plans, medical groups, hospitals, and life science companies. Dean has degrees from Dartmouth College and the University of Washington.

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Benjamin Wolin, CEO, Waterfront Media/EverydayHealth 

Benjamin Wolin is the co-founder and CEO of Waterfront Media, an online publisher of self-help Web sites, and Everydayhealth.com, a health portal designed to help consumers personalize the content according to their own healthcare needs and manage their conditions online.

Prior to his work with Waterfront Media and Everydayhealth.com, Ben served as the Vice President of Production & Technology for Beliefnet, Inc. He helped raise $27 million and was responsible for the management of eight email newsletter products across five million subscriptions.

Earlier in his career, Ben built and managed sites for PBS, Tribune Interactive, Warner Bros, and A&E, and served as the Technology Director for the media arts company Global Action Project.

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EconHealth 2008 Venue

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By Seth Bro - Fri 22 Feb 2008 01:14 PM PST

EconHealth 2008 will be at TheTimesCenter of The New York Times (NYSE: NYT) Tower, located in the heart of the Times Square District, adjacent to The New 42nd Street. Designed by renowned Italian architect Renzo Piano, TheTimesCenter is made up of two separate spaces called TheTimesCenter Stage and TheTimesCenter Hall. Our event will be held at TheStage, a state-of-the-art auditorium wired for live television and radio broadcast and of course, wireless internet. Aside from being home to The New York Times’ various cultural and educational programs, TheTimesCenter offers a vibrant setting for performances and events.